June 19, 2014 — Where’s Waldo? In Lynchburg, of course! The famous children’s book character in the striped shirt and black-rimmed specs is visiting forty, yes 40 different local businesses throughout our community this July. Those who spot him can win prizes, including stickers, book coupons, gift certificates to kid friendly local businesses, t-shirts, and more! Waldo figurines will be hidden in local establishments all over town – from downtown Lynchburg shops to the Wyndhurst businesses and beyond! Co-presented by Givens Books Store & Little Dickens and BUY LOCAL LYNCHBURG, Find Waldo Local is a great summer vacation activity, and a wonderful way for residents to support local business and the BUY LOCAL movement.
Anyone who wishes to participate can pick up a “Find Waldo Local in Lynchburg!” passport at Givens Bookstore from June 20 on, with the names of all the participating sites. Then, starting on July 1, visit participating businesses and get your passport stamped or signed for each Waldo you spot! The first 125 Waldo-seekers to get their passports stamped or signed at 6 or more sites can bring their passports back to Givens Books & Little Dickens to collect prizes. Collecting store stamps or signatures at 12 or more businesses will entitle diligent seekers to entry in prize drawings at our wrap PARTY on Saturday August 2nd, where they could win Waldo books, gift certificates to local stores or our grand prize – a $100 Visa Gift Card from Summit Mortgage. A Waldo Look-alike Contest will enter them in for addtional additional prizes.
Where’s Waldo is the creation of Martin Handford, whose entertaining drawings of crowd scenes swept the world in 1987. Since then, the Where’s Waldo books have held a cherished spot on bookstore shelves the world over. There are now over 58 million Waldo books in print worldwide and they’ve been translated into eighteen languages. An entire generation has grown up searching for Waldo and his cast of wandering companions.
In celebration of Waldo’s longevity and popularity, his American publisher, Candlewick Press, is once again teaming up with the American Booksellers Association and 250 independent bookstores all across the country, including the Givens Book Store here in Lynchburg on Lakeside Drive, our Where’s Waldo Headquarters. Join in the hide and seek fun as well as to encourage communities to patronize their local businesses. There is no charge to participate, but some age restrictions and the hunt lasts for the entire month of July. For more information about hunting for Waldo in Lynchburg, www.BuyLocalLynchburg.com and follow us on Facebook.