The HOME Show

Rob Massie, BrightStar Care

In this segment of The HOME Show, hosts Trish Roth, Jen Redmond, and Rich Roth sit down with Rob Massie, owner and founder of BrightStar Care of Lynchburg and Roanoke.

Rob shares compassionate, practical guidance on how families can support aging loved ones while maintaining their independence and quality of life.

He describes the difference between personal companion care and skilled nursing care, identifies subtle warning signs (medication errors, fall risks, home organization) and discusses how to gently start conversations with parents about receiving assistance.

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